Vendors with a strong understanding of telcos’ needs will succeed!
The rapidly changing telco business landscape is increasingly impacting strategy and investment. Suppliers must understand their client’s needs at a country and industry level to ensure that their product, marketing, and sales strategies are aligned exactly to customer requirements.
Vendors need to lead their telco engagements with advisory capabilities that provide insights on how telecoms companies could transform their current business and operating procedures. It is not about selling the products any more but rather giving proven examples of successful business transformation. Vendors need to be ready to engage with telcos as joint partners with a focus on making money.
To provide this insight, consider attending the Telecoms Mini MBA. The programme provides a complete overview of the telecoms business environment, empowering potential vendors to match product offerings with services capabilities and engage with telcos’ as business partners with a focus on leveraging their solutions to achieve better business outcomes.
The programme offers 5 intensive days learning that will deliver Account Management and Business Development professionals the knowledge, competency’s and skills they need to lead and build profitable long term partnerships with their operator clients.
We have public dates scheduled for London, Dubai, Cape Town and Johannesburg and we also offer the option of running the programme in-house. Brief details of the programmes’ coverage is below, for further information contact me on the following details.